four disciplines of execution

I recently got invited to a half day seminar host by Franklin Covey on the 4 Disciplines of Execution. I am admittedly a skeptic and didn’t think I was going to get much out of the day

The day started as expected. “Here is our book, and our book on CD, and our marketing materials to be certified on the materials on our book, etc.” Very quickly however, the topic shifted to execution and accomplishing wildly important goals. This immediately sounded familiar. It sounded much like Good to Great.

There are only a few books that I can honestly admit have shaped my approach to nearly everything that I do. It started with Good to Great. I wasn’t moved by the leaders focused on in that book but the ideas around what makes a company great.
Shortly thereafter I read Negotiate This… How to Care but Not That Much. I am passionate about what I do, but when the obstacles aren’t worth fighting, I’m capable of walking away.
Mastering the Complex Sale was the next on the list. It taught me that there is a better way to sell than promising things your aren’t sure you can deliver while insulting the competition.

Now I’m adding the Four Disciplines of Execution to my list. This book is solid. The concepts are solid. The entire approach is proven. That being said, the implementation is hard. It is confusing, not from a technical perspective, but from a behavioral one.

I won’t ruin it for you but if you are looking to find a way to build a winning team, this is a focused approach that is well worth exploring.

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